Sunday, June 9, 2013

How You Can Build Reputation And Exposure For Your Business Networking Website

By Susie Quan


A business networking and development information website needs to have a clear purpose and voice if it's going to meet with success. Only a clear focus will leave the impression that keeps people coming back, and you need to have return traffic if you're going to make money from your content. This can all be easier than you think if you keep the following steps in mind.

Resist the urge to use Flash on your business networking and development information website. Yes, it may look nice and spice your website up a bit, but slows down loading on web pages. Most of the time users don't wait around for a page the takes too long to load which in turn, will make you lose users. Also, Apple products don'taccept Flash on their devices, so you'll be losing a huge audience that way. Bottom line, stay away from Flash.

Content, content, content. Keep your visitors informed about your latest events with regular posts. Put up compelling images and write interesting copy to go along with them. The more content you've got up, the more easily search engine crawlers can find you, and the more often people will want to come back to see what's new.

Put pictures of your actual office room, or building on your business networking and development information website, to make your business look very real. The more real it is, the more attached the viewers will get to you, and the more attached they get to you, more the possibility of them trusting you.

If your site is only compatible with Internet Explorer, you're going to be missing out on an increasingly large population of internet users. More and more people are switching their preferred browsers to servers like Firefox and Google Chrome, so it is imperative you make your site compatible with those browsers.

Create a brand name that is catchy and easily remembered. Visitors are not necessarily going to add your site to their favorites but if they remember your name and found your business networking and development information website useful, they are bound to visit again.

Before you launch your business networking and development information website you should put together a cache of pictures that you are going to add to your posts and your content. You should also write several articles before you launch your site. That way you start with a backlog of content and images at your disposal. Then once you launch, the time you spend on your site can be used for promotion and not writing copy and finding pictures.

Your business networking and development information website's design is imperative to how well it does. There are design companies that can help you get ideas, build on your own ideas, or even design your website for you. Even if you don't plan to contract a designer, consulting with one is never a bad idea.




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