Wednesday, December 13, 2006

Small Business Marketing: Publicity for Your Painting Business

Small Business Marketing: Publicity for Your Painting Business:

Painting business owners who want to get great exposure for their business while creating goodwill within their community should consider joining their neighborhood mobile watch program.

Most painting business owners are small owner operated businesses run out of the home. These kinds of small business usually have many types of accounts from residential, commercial and even some new construction. The jobs only last a day or two each then it’s off to the next one.

It is not uncommon to pick up a few jobs within the same neighborhood using a few inexpensive marketing techniques like yard signs, door hangers, and postcards.

But imagine the exposure you could get by joining the mobile watch program. How you ask? Well, every month home owners associations send out a newsletter filled with articles and happenings within the community.

All you have to do...

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Monday, December 11, 2006

Gilbert house painter turns skills to home displays | EastValleyTribune.com

Gilbert house painter turns skills to home displays | EastValleyTribune.com: "Don Heberling is a house painter by trade who is offering a special service this holiday season: putting up people’s Christmas lights. It’s the third year the Gilbert 42-year-old has offered his decorating services, which include taking down the lights after the holiday.
"

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Sunday, December 10, 2006

Creating minority jobs | Business | PensacolaNewsJournal.com

Creating minority jobs | Business | PensacolaNewsJournal.com:

"Pensacola paint contractor George Huey, who has owned a painting business for about 20 years, is the type of person the chamber hopes to attract, Sims said."

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The Daily Times - www.delmarvanow.com - Salisbury, Md.

Here is a great story of a painting business owner doing great things for others...

The Daily Times - www.delmarvanow.com - Salisbury, Md.:

"Jackie Jennings Modern-day Santa delivers food, clothing and toys to needy families

rank Ennis has delivered Christmas presents to motel rooms, homeless shelters and dilapidated houses. More than once he has dropped off food and clothing at the edge of the woods, alerted to families living in tents under the trees. If it's Christmas, and there are children, Ennis will find them."

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Thursday, November 30, 2006

THE-BEE - Phillips, WI

THE-BEE - Phillips, WI: "At that time Janssen was employed as a sports equipment salesman but was aware of a demand for dependable people to do exterior painting. He began doing that type of work part-time and found that he preferred painting because he could be outdoors when the weather was nice.

'I began doing painting jobs in Phillips in 1997, and within a year, I decided to move here,' he said. 'I was doing interior painting, too, and noticed a need for handyman work. My grandfather was somewhat of a handyman, so I knew how to do some of those jobs.'

Janssen learned how to do additional construction-type tasks and began accumulating the tools and equipment required. However, he never expected that the business, J & J Painting, would expand so much that he would need to replace his work van with two enclosed trailers."

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Saturday, November 18, 2006

Painting Business Tips: Articles and Information for Painting Business Owners

Painting Business Tips: Articles and Information for Painting Business Owners:

"Publicity for Your Painting Business

By: Andy Thompson

Painting business owners who want to get great exposure for their business while creating goodwill within their community should consider joining their neighborhood mobile watch program.

Most painting business owners are small owner operated businesses run out of the home. These kinds of small business usually have many types of accounts from residential, commercial and even some new construction. The jobs only last a day or two each then it’s off to the next one. "

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Painting Business Tips: Articles and Information for Painting Business Owners

Painting Business Tips: Articles and Information for Painting Business Owners:

"Small Business Opportunity: The Top 7 Reasons to Start a Painting Business
By: Andy Thompson

House painting is a skill that most people can pick up quite easily. It is one of those rare home based business opportunities that actually work and it is very possible to make $30- $50 an hour without much effort.
"

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Friday, November 17, 2006

Painter turns trash into treasure | naplesnews.com | Naples Daily News

Finding a profitable niche is your key to success as a painting business owner... Here is a great article to get your juices flowing!

Enjoy.

Painter turns trash into treasure | naplesnews.com | Naples Daily News:

"Bartuccio admits he may have stumbled into something mutually beneficial and is now carving out his own niche with a new venture in furniture restoration called 'Bartuccio's Furniture Body Shop.' 'I'm used to providing top-shelf work,' he said, referring to his years in the family painting business."

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Tuesday, November 14, 2006

Naperville Sun :: Business :: Good bosses make good business

Ever wonder what it takes to find great employees? Take this quality advice from David Lockhart owner of Inside-Out Painting...

Naperville Sun :: Business :: Good bosses make good business: "David Lockhart, who owns Inside-Out Painting, agreed with Klein. He said he provides health insurance, vacation pay and holiday pay to his workers, which is not typical for his industry.

'The lesson we've learned is to treat people the way we'd want to be treated,' he said."

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Monday, November 6, 2006

Coaching: Change Your Business for Life

Quality advice for any trade or profession! One major key to success is a quality finished product. Something you can put your name on ;)

Enjoy!

Coaching: Change Your Business for Life:

"RISMEDIA, November 6, 2006—Growing up the son of a house painter in Ireland, I was taught a very important, guiding principle by my dad that I practice to this day. At the end of each day, he’d look at my work, and ask, “Well, son, can you put your name to that?”

If I couldn’t put my name to the work I’d done, he’d have me do it over again.

Not only did this give me an appreciation for doing the work right, it instilled a level of integrity that became one of the core values..."

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Suburban Journals - Business

Heads up painters here is yet another article talking about the power of referral based marketing... Not to mention a great niche to earn some side income with...

Enjoy!

Suburban Journals - Business:

"It was the first of almost 1,000 homes Sieve has now painted, and the start of her own company, Murals and More, which offers wall murals, faux finishing and hand-painted furniture and interior layout.

Sieve said that up until now, she has built her business strictly by word-of-mouth, and that almost half of her customers have invited her back for new projects.
"

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Coaching: Manager's Corner: With the Referral System, Life Comes First

What a great aticle! It illustrates my point about referral based marketing and how powerful it is.

My Painting for Profits eBook shows painters how to quickly, cheaply, and effortlessly build a solid foundation of quality referral sources.


Coaching: Manager's Corner: With the Referral System, Life Comes First:

"Why is working by referral a proven strategy for success in any business climate?

Working by referral is a proven strategy because trial and error is eliminated. It is time tested and trust is built in.

Have the basic elements of working by referral changed? If so, how?

Not really. Technology moves us faster and connects us globally, instantly. We gather information on the Internet, however, people represent and serve us.

If you go back to Brian’s original inspiration for starting this company, it was based on the century-old practice of his family’s painting business in Ireland.

Although technology and transportation may make getting together easier, it’s always reverting back to face-to-face, or person-to-person interaction. That’s why this system works so well. "

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Sunday, November 5, 2006

Research contractors carefully before hiring one - Nashville, Tennessee - Saturday, 11/04/06 - Tennessean.com

Here is an article that outlines why you should educate your customers and always do quality work...

Research contractors carefully before hiring one - Nashville, Tennessee - Saturday, 11/04/06 - Tennessean.com:

"Evans adds that this is why it's important to get references from more than one source.

''We have testimonials on our Web site, but I advise people to call someone else, too. Someone unsolicited,'' Evans said."

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Thursday, November 2, 2006

Maple City idol performers to raise money for cancer patients

As painting business owners there are many opportunities to give back. (most painters have some kind of hobby or talent besides their painting skills)

Think about using them to get involved with your community to raise money for a good cause! Not only does it make you feel good it is great exposure for you painting business.

Read this great article about a house painter doing just that...

Enjoy.


Maple City idol performers to raise money for cancer patients:

"One of Dunn’s biggest musical influences is Alan Jackson, the country star whose hits include “Where I Come From,” “Gone Country” and “Mercury Blues.”

“I like him because he’s a good family dude,” Dunn said, adding that “you never hear any garbage about him.” Another influence, he said, is country music hall of famer George Strait, whose tune “Give it Away” topped the charts this year.

Dunn, whose full-time job is running a painting business, said he likes to sing the kind of high-energy tunes that get the crowd revved up.
"

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Wednesday, November 1, 2006

Hustling for the holidays | ajc.com

Here is a house painter that thinks outside the box! Check out this great idea for earning extra money with your painting business this holiday season! Enjoy.

Hustling for the holidays | ajc.com:

"If you're like Gwinnett resident Jerrod Andrews, you can start your own side gig. Just a few years after Andrews launched his interior design and painting business, clients asked if he knew someone who could string up the Christmas lights on their home.

'My first thought was 'What kids do I know who could do this?' ' says Andrews, now 27, who quickly realized that he could use the holiday money.

Now, in his third season, he charges about 50 cents per linear foot to hang lights. And that extra cash will not only provide gifts for his two sons, but will cover costs to finish remodeling his house."

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Worcester Telegram & Gazette News

Worcester Telegram & Gazette News:

"Perreault, who has owned and operated his own painting business the past two summers...

The first year, Perreault’s branch earned more than $100,000 in sales;

last year, Perreault expanded the business by hiring four others to run branches. His branch earned more than $200,000 last summer.
"

He made this money working JUST THE SUMMER! Imagine what you can do running your painting business year round!

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Monday, October 30, 2006

About Painting for Profits - How to Start a Painting Business

About Painting for Profits - How to Start a Painting Business:

"About Painting for Profits

The Painting for Profits system is all about maximizing profits and minimizing effort!

It is the definitive insiders guide to starting and growing a wildly profitable painting business."

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Saturday, October 28, 2006

WOOSTER BRUSH (catalog)

WOOSTER BRUSH (catalog):

"SHERLOCK® FRAME

• Quick-release spring prevents roller slippage, yet allows easy, one-rap removal
• Smooth-rolling internal bearings eliminate graying and shank wear
• Durable, green™ fiberglass-reinforced nylon cage and endcaps
• Chrome-plated 5/16 in. shank, 90-degree angle
• Full-size polypropylene grip with reinforced threads, Sherlock GT® compatible

This Sherlock roller frame is fantastic! It last a very long time and is quite affordable. It is part of their Sherlock system. The Wooster extention poles have a nifty locking system so the roller frame will not spin.


"

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Tuesday, October 24, 2006

Small Business Opportunity: The Top 7 Reasons to Start a Painting Business

Small Business Opportunity: The Top 7 Reasons to Start a Painting Business:

By Andy Thompson

House painting is a skill that most people can pick up quite easily. It is one of those rare home based business opportunities that actually work and it is very possible to make $30- $50 an hour ..."
Click the link above to read the rest of the article.

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Friday, October 20, 2006

"I Must be in the Wrong Business"

I wanted to share with you a conversation I had a while back. My wife and I had just got back from our second vacation of the year. (A nice 2 week fishing trip to the Florida Keys)

I was talking to one of the employees at a property management company that refers me jobs who is also a avid fisherman...

I was telling him about all the fish we caught and how we plan to go to Belize to do some bonefishing in 2007. Then he said "Man you take some nice vacations, I must be in the wrong business."

Later that evening I realized that unless you are in your own business you are indeed in the WRONG business.

I have been able to turn my painting skills into a successful painting business that affords us a very nice lifestyle filled with free time and money to do the things we love.

That is why I love helping house painters start and grow their own painting businesses. I feel obligated to pass on my knowledge.

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Thursday, October 19, 2006

Purdy - Professional Painting Tools

Purdy - Professional Painting Tools: "About Purdy

Purdy produces only the highest quality painting tools. Our meticulously handcrafted brushes and high-quality roller covers have been the choice of professionals for over 75 years.

Now, we want them to be your first choice for all your painting projects. You might ask, 'Aren't all brushes and rollers the same?' No, they are not. Each Purdy brush is an individually built instrument designed, formulated, and handcrafted for maximum painting performance.

Our attention to detail in the manufacturing processes makes Purdy brushes the industry standard among paint tool manufacturers."

I have used Purdy tools for years and they have always lived up to my expectations. High quality tools that will last for years.

Click the link above and check out all the professional Purdy painting tools.

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Wednesday, October 18, 2006

Painting Popcorn Ceilings the Easy Way

WOOSTER BRUSH (products): "POPCORN/ACOUSTICAL"

Do you hate painting popcorn ceilings?

Have you ever wondered if there was an easier way to paint popcorn ceilings?

Well there is! Check out Woosters new Popcorn-Acoustical ceiling roller sleeve. They really work great...

Do you want to start your own painting business and earn a above average income working part time?

Then be sure to check out my web site and sign up for my Painting for Profits newsletter, it's free and jam packed with profitable tips for smart painting business owners.

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Saturday, October 14, 2006

Remodeling : Walls : Lead Paint : Home & Garden Television

Remodeling : Walls : Lead Paint : Home & Garden Television:

"Because of health concerns, lead based paint was taken off the market in 1978. If your house was built after that, you should have no lead paint worries. But if your home is older..."

Check out some of the great information at Home & Garden Television's website.

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Training Video CED

Training Video CED:

"Training: Click on the image to see HOW TO USE these GRACO products..."

Check out some great paint sprayer training video's at GRACO website.

If you want to ad a profitable stream of income to your painting business, consider getting an HVLP unit... Cupboard/doors refinishing is a huge niche in our industry.

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Friday, October 13, 2006

Purdy - Professional Painting Tools

Purdy - Professional Painting Tools:

"# Newly designed short handle
The handle is a shorter, ergonomic hardwood design for painting in tight spaces.

# XL Series brush head
The angled brush head has the same quality components and professional features as the regular line of Purdy XL Glide brushes.

# Ergonomic thumb grip for superior control
The thumb grip enables the user to apply extra pressure to hold the brush steady in particularly hard-toreach areas.

# Flush ferrule-to-handle fit
The newly designed flush ferrule-to-handle fit provides greater comfort and faster cleanup."

Purdy offers some of the best tools of the trade in our industry. If you haven't tried the new XL CUB brush, you should. You can read more about it and all the quality products by clicking the link above.

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Thursday, October 12, 2006

Marco Island Sun Times - Gratkowski rolls fourth 300 game

Marco Island Sun Times - Gratkowski rolls fourth 300 game: "Gratkowski, who runs a painting business and sells real estate, has lived on Marco Island for 10 years. The former resident of Scranton, Pa. said bowling is all about having a fun time.

'It's a night out with the guys,' he said. 'Just kick back with a couple of beers and roll a couple of bowling balls.'"

Painting Business owners with hobbies... Owning a successful painting business can afford you plenty of time to do the things you love. I love to fish and play drums!

What do you like to do on your free time?

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gwinnettdailypost.com

gwinnettdailypost.com: "In between the long brush strokes and paint roller splashes, your buttercream-colored paint in the hallway eventually will meet your spouse's ocean blue in the living room as it rounds a mutual corner.

As you both near the 90-degree angle, you might come to an impasse.

How do you both approach the corner without creating a mess of overlapping colors? If you both were using the same color, it wouldn't matter as much.

But with two colors coming together, you want to be sure one doesn't bleed into the other. Don't let the two colors back you into a corner. Instead, try tackling them like pros."

This article has some great tips for painting joining walls with different colors.

If you would like more great tips like these be sure to sign up for your free subscription to my Painting for Profits newsletter.

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Tuesday, October 10, 2006

Rohm & Haas reorganizing; emerging markets a focus - MarketWatch

Rohm & Haas reorganizing; emerging markets a focus - MarketWatch: "The company plans to organize its existing businesses under divisions called electronic materials, specialty materials and performance materials and place more of its top executives in markets outside the U.S. and E.U.

Chief Executive Raj Gupta said in an interview Monday that the Philadelphia company's performance has been very good in the last couple years, but one metric where it has fallen short is organic demand growth. A more localized presence in its various markets will provide customers with customization and speed of service that can turn that around, he said.

Gupta expects Rohm & Haas' growth in developed markets such as the U.S. and Western Europe to be around 3% or 4%, while emerging markets are expected to be 15% or better."

If you are looking for investments and wondered if there was anything in the painting industry worth considering, take a close look at Rohm & Haas.

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Monday, October 9, 2006

Large Painting Company Vs. Small Painting Business

On the Job: Cool head required for paint job : Columnists : Albuquerque Tribune: "There is an element of instant gratification in the world of painting houses.

It's a perk of the job.

'One of the best things about painting is the ability to see almost immediately the results of your work,' said Alan Cooper, foreman for Kevin Smith Painting Inc."

This is a really good article about the day to day stress of running a large paint company rather then a small painting business.

Having worked on my share of "new construction" paint crews I can tell you with all confidence that there is a lot more stress than profit involved.

If you really want to profit as a house painter you may be better off targeting small, easy to paint, half day to one day jobs. They are very plentiful and very profitable.

The over head is low and the profit is high! Need I say more?

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Sunday, October 8, 2006

Give a Courtesy Call if You Are Going to be Late

If a problem arises and you can not get to an appointment at the scheduled time, call the customer and inform them that a problem has arisen.

Even though they may gripe a bit, they will appreciate the courtesy. As a general rule if you are going to be more than 10 minutes late, give the customer a heads up (they understand that things come up).

This little customer service tip will help you build credibility with your customers.

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Thursday, October 5, 2006

Dulux - Painting Tips

Dulux - Painting Tips: "Paint Spills
First contain the spill from spreading. Scrape up as much paint as possible working from the outside of the spill inwards to help prevent further spreading. Kitty litter can also be used to soak up paint."

Here is a great tip from the Dulux web site. It is also a good idea to purchase a small shop vac (wet/dry) in case of larger spills.

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Wednesday, October 4, 2006

Benjamin Moore Lower Level Page 1 - Color Pulse™ 2008

Benjamin Moore Lower Level Page 1 - Color Pulse™ 2008: "As a design professional, it is critical to have first access to leading-edge information on color and design trends. To keep you moving forward, Benjamin Moore is proud to bring you the third annual issue of the international award-winning COLOR PULSE™.more >"

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Paint Quality is a Great Selling Point for Your Painting Buisness

When talking to a potential customer during an estimate always make it a point to tell them about the quality of the paint you use.

Let them know that you only use "top of the line paint" which will ensure a professional long lasting paint job.

Educate them about your experiences using cheap off brand paints and the problems you ran into (pealing, fading etc.) Give them print outs from your paint of choice web site.

Here are some links to top brand paints I use and recommend...

1. Benjamin Moore
2. Sherwin-Williams
3. Graham Paint

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Monday, October 2, 2006

Cut Your Labor in Half and Add 50% to Your Bottom Line

As a painting business owner you should always be on the look out for ways to cut time off your labor and add money to your bottom line.

One great way to do both at the same time is to learn to walk on drywall stilts. It takes a bit of practice at first but once you get the hang of it, this new skill can cut your labor in half while adding 50% to your over all profits.

Imagine... No more up and down a ladder all day. Just strap on the stilts and go! Drywall stilts also save a lot of stress and strain on the old back and knees.

If you would like 100's of money making tips for growing your painting business be sure to claim your free copy of my Painting for Profits newsletter.

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Saturday, September 30, 2006

Helping Your Customers Choose a Paint Color

When it comes to choosing a color, as a rule you should never pick the color for the customer. It is fine to assist them but make it known that the final decision is 100% their choice.

Paint half of a small 12” x 12” piece of drywall black and the other half medium-gray. Take the paint chip and hold it up against each half of the drywall. This will give the customer an idea of how the color will look on the walls once it dries.

Most of the time customers can pretty much narrow down their color choice to a couple of shades. Your best bet is to like them both.

Say something like:

“They are both really nice colors that would be very easy to decorate around... Which do you like best and why”?

This is a good way to stay involved in the process and lead your customers into making their own decisions.

Remember the homeowner is looking to you for your professional advice but you should never be directly making the decisions for them.


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How to Avoid Scheduling Conflicts in Your Painting Business

For most busy painting business owners scheduling conflicts rank at the top of the "Avoid at all cost" list.

Not only do scheduling conflicts cause added stress, they upset the customer and makes you look unorganized and unprofessional.

Don't get me wrong, I understand that sometimes rescheduling a job is unavoidable and necessary but it should be the exception, not the rule.

One way to make sure that your schedule stays on track is to allow yourself a two day grace period between jobs. Notice I did not say take two days off between jobs...

Here is how it works.

When you are doing the estimate for the customer let them know when you are available to do the work. Say something like "I have an opening in my schedule the week of..."

It is much easier to call a customer and ask them if you can start their job a day or two early rather than a week or to later.

Working on a floating schedule like this reduces stress and allows you the flexibility to squeeze in smaller jobs between the larger ones (or just take a nice day off during the week).

In the end you will make more money and not get burned out.

If you would like 100's of tips and tricks for growing your painting business subscribe to my Paintig for Profits newsletter.

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Friday, September 29, 2006

Customer Service Tip for Painting Business Owners

It is important for house painters to realize that customer service doesn't end after the paint job is done.

A great way to insure that your customers remember you is to send a "Thank You" letter a few days later.

It doesn’t have to be anything fancy, just a polite thank you letter letting the customer know that you appreciate them and look forward to working for them in the future.

This simple yet powerful marketing tip is overlooked by MOST painting business owners.




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Painting Business Yard Signs

One of the least expensive and best forms of advertising you can do for your painting business is invest in a few quality yard signs.

Keep the theme consistent with your business cards and letter head. Use the same logo and font and display your phone number large across the bottom.

Put a yard sign up at the job you are working on as well as one in the yard where you will be working next...

You will be amazed how many jobs you can get from this inexpensive form of advertising.

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Friday, September 22, 2006

Painting Business Etiquette

As painting business owners it is important to always conduct ourselves professionally and with integrity at all times when dealing with potential customers. One rule all business owners should strive to follow is "Never speak negatively about your compitition with a customer".

Nothing will ruin your reputation faster than dragging your competitors name through the mud. No one enjoys listening to people slander or defame someone else's good will.

Always be professional and keep the conversation on "what benefits the customer". Your business will flourish and your reputation will grow if you stay away from this type of behavior.

As a painting business owner the most important skills (other than painting skills) to learn are people skills. One of the best books ever written in this subject is "How to Win Friends and Influence People" by Dale Carnegie.

Your job as a painting business owner is to get the customer excited about the painting project and educate them as to why they should choose you to do the work.

Keep the conversation positive... It is Ok to sympathize with a customer who may be complaining about another painter but it is NEVER Ok to jump on the band wagon and ad your two cents.

For the best, most up-to-date information on starting or growing your painting business click here now!

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Tuesday, August 29, 2006

Start A Painting Business

This great new web site helps painter start and grow a successful painting business of their own. There is a free monthly newsletter jam packed with tips for painting business owners.

Visit now www.StartAPaintingBusiness.com

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