If it doesn't ring true, there's no way you will make a prospective customer believe it. In marketing, hope conquers nothing.
Thursday, June 4, 2009
Authentic Vernacular.
1:52 AM
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June
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- White Heat Holidays
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- Are you Ready for Marketing's 2010 Annual Planning...
- The Feel Of A Name
- Holiday Ideas
- And Another Thing...
- Walking Away
- Holding Out For A Hero's Story.
- OMG
- Government By Porkie Pie
- Sales Enablement and The Year of the Sales Rep
- Fantasy Grown-Ups
- Storyspace Is the New Airtime.
- News From BOM Correspondents - 20
- Public Service Productivity - Still Appalling
- What Do You Want Your Customers To Say?
- Green Shoots
- Give And Take Marketing.
- Electors Have A Clear Choice - Truth Or Lies
- The Message From Bruvver Crow
- Marketing Mugs.
- PFI Millstone - How Heavy Is It Now?
- BtoB Marketing's Response to Social Media: Have we...
- News From BOM Correspondents - 19
- Comrade Commissar Gordon Chernenko
- Here Today, Gone Tomorrow
- Cabinet Reshuffle In Full
- Meanwhile, Back In The Real(ish) World...
- Authentic Vernacular.
- Value Judgements.
- Juglers And Tightrope Walkers
- Down In The Jungle
- PM Direct
- Nothing To Say?
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