Tuesday, September 1, 2009

What Business Are You REALLY In?

You could ask that question to 10 different painting business owners and get ten different answers.

However there is only one correct answer assuming your goal is to build wealth with that painting business, and that is:

You are in the business of "MARKETING" Painting Services.

You see, until the phone is ringing consistently there is no business!

...and when a painting contractor makes the mental mind shift from "producer of paint jobs" to "Marketer of painting services" things begin to change.

They move from working in their business to working on their business... and it doesn't take long to realize that working on your business pays a whole lot better.

Unfortunately many painting contractors are apprehensive about making the leap from painting in the field (by themselves or along side their employees).

  • They feel that the quality of work would suffer if they weren't their to watch over the employees shoulder or to produce the work themselves...

  • They are afraid because they have never managed a crew before, and they don't know how to go about finding good employees... or

  • They think they wouldn't be able to handle all the work, which could reflect negatively on their reputation...
If you have experienced any of these sticking points (or others) and they have held you back from growing your painting business, stay tuned to this blog, because we will cover some proven ways to overcome these challenges in up coming posts.

Until then please leave a comment and tell us about any sticking points that are slowing you down from working ON your business.

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