Tuesday, January 31, 2012

Stocks Poised To Finish January On Positive Note

Stocks are higher in early trading on several positive earnings reports as well as a bounce back after three straight down days in the S&P 500. Yesterday the S&P got down near 1300 before buyers stepped in. That level also coincides with the 20-day moving average for the SPX.The S&P 500 is poised to close out January with solid gains. Those who follow the "January effect" will note that the Stock Traders Almanac says that as goes January, so goes the year. The implication is that when January shows gains, it bodes well for a positive...

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Monday, January 30, 2012

Monday Morning Musings

The market is lower in early trading after closing last week higher for the 4th straight week. Guess how many times the market closed higher for 4 straight weeks in 2011? Zero. So it's the first time in awhile we have seen that streak. The market is also overbought and sentiment has risen to bullish levels in recent weeks. All of this sets the stage for a normal pullback-- possibly.There isn't that much in the way of market moving news this morning, so the markets are taking their cues from overseas. Asian markets were lower overnight, and Europe...

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Friday, January 27, 2012

GDP Accelerates, But Still Below Expectations

The markets are mixed in early trading, with the Dow and S&P lower but the Nasdaq higher. Advance estimates on Q4 GDP came in at +2.8%, which is below consensus which was looking for +3.2% but still above last quarter's reading of only +1.8%. For those folks still calling for recession, GDP needs to either going to fall off a cliff or we are going to see some big revisions.In other economic news, The Univ. Of Michigan consumer sentiment survey rose to 75.0 in January from 74.0 last month.Earnings reports are being greeted with much cheer this...

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One-on-One with Newt Gingrich

Newt Gingrich and I go a long way back to the beginning of the Reagan supply-side revival of free market capitalism. I thought we shared that philosophy. But his attacks on Bain Capital using the class envy language of the left against capitalist success is a great disappointment to me. Newt resumed that Bain attack when he said in Florida that Mitt “lives in a world of Swiss bank accounts and Cayman Island accounts and automatic $20 million income for no work.”Romney’s success earned his income. And his successful investments all represent...

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Friday's 5 - Short and Sweet Marketing Ideas

Good morning, all!I haven't done a Friday's 5 in a while (bad on me!) but there is never any time like the present to make things right. That said, here are 5 short and sweet marketing tidbits to help you top off your week or get your weekend started:[READ] 1. It's not just about getting customers, it's about keeping them, too. business2community.com | Christina PappasIf you ask a sales person if they would rather call upon a new lead that could...

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Thursday, January 26, 2012

Popularity Doesn't Pay The Rent.

There's liked and then there's popular. Marketers must be alert to the difference and remember that awareness is only part of the battle. If they had been genuinely popular, they wouldn't be closing do...

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14 Characteristics of Great Teams (Part 2)

14 Characteristics of Great Teams: Part 2 of 2Earlier this week I posted the 7 characteristics that great teams not only “do” but that they do better than the competition. Stating,"Whether you have a small business or not, cultivating these traits within your business and employee culture will give you a competitive advantage and put you in a position to gain ground when it comes to sales, customer loyalty and employee engagement. What’s more, it...

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Is The Market Tired Yet?

The market was higher in early trading, but has since faded back into the red. Yesterday's FOMC announcement provided some fireworks when the Fed said they would essentially be on hold with interest rates until "late 2014", and that they would remain extremely accomodative.That isn't an explicit announcement of more quantitative easing (QE), but it sure is an implied one. Commodities wasted no time rallying, and everything from gold to silver to copper and oil took off. The CRB is up again this morning. Gold prices have reached $1725, silver and...

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Obama's Tax Hike 'Designed to Come at Me': Romney

President Obama's proposal to increase taxes on the rich is "designed to come at me," GOP presidential contender Mitt Romney told me in an exclusive interview yesterday.In his State of the Union speech Tuesday night, Obama proposed a minimum 30 percent tax rate on Americans earning more than $1 million a year.The proposal—known as the "Buffett Tax" after Warren Buffett famously said his secretary pays a higher tax rate than he does— was a key part of the president's populist push for "fairness" in his speech to the nation.The plan is...

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Wednesday, January 25, 2012

Apple Blowout Earnings Lifts Nasdaq

The markets are mixed this morning with the Dow and SPX lower, but the Nasdaq higher after Apple (AAPL) reported blowout earnings last night. Expectations were already running higher for AAPL coming into the quarter, and many people feared the stock could sell off after reporting just due to profit taking. But the upside that AAPL reported was far greater than expected in nearly every category. Earnings blew past estimates, unit sales were record, and margins were much higher than we have seen. Currently AAPL is up 7% near $450.A few other companies...

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Tuesday, January 24, 2012

Marketing Automation Roundtable

I participated in a great round table discussion at the Mass Technology Leadership Council this morning. The group discussion touched on a wide range of issues related to deploying marketing automation systems. Some of the key success factors are summarized below by stage:Planning Executive buy-in and expectation management: To be successful, marketing automation projects require integration with other enterprise systems and repositories. Getting top level support for cross departmental cooperation is critical to long term success. However, project...

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Following The Greek Yo-Yo

The markets are lower this morning after a failure to find solutions to Greece's debt problems has put pressure on Europe's markets and also the euro currency. Greece's stock index is down -4.0% this morning and weighing on other markets. Data released this morning showed the manufacturing and services PMI readings for the eurozone both improved in JanuaryOvernight in Asia, Japan was up slightly despite lowering its GDP forecast for 2012. China and Hong Kong were closed for holidays. In earnings news, stocks are showing a mixed reaction to reports...

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Monday, January 23, 2012

Make Marketing Customer-Centric.

My apologies for the poor photograph, but it's very lack of detail actually serves to back up one of the points I'm going to make. It features one of a series of advertisements that have appeared in train carriages in recent months and illustrates some dangerous business thinking. It's technology-centric, marketing-focussed and customer-indifferent.It's technology-centric because it's promoting some dubious technology-enabled utilities. In this case,...

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14 Characteristics of Great Teams for Small Business Success

14 Characteristics of Great Teams: Part 1 of 2 If you read my recent post titled, “Playing to Win” then you know that I’m an avid football fan. And while my favorite team was knocked out of the playoffs, I’m still watching the remaining games with great interest, including the two divisional championship games that were played yesterday. In just under two weeks, this season’s NFL champion will be anointed after winning the Super Bowl.This got...

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Are Yields Finally Reflecting Improving Economy?

The 10-year yield is finally getting a nice boost, currently near a 7-week high at 2.08%. In recent weeks as we have gotten mildly improving economic reports the 10-year yield continued to drift lower as if the economy were going back into recession. But the last few days have seen a nice lift from the lows. I would like to see the 10-year yield stay above 2.0% on future pullbacks.Stocks are strong out of the gate this morning. Stocks have now been up 3 straight weeks to start the year. That's a better start than last year although the market now...

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Friday, January 20, 2012

Marketing Data Granularity.

This week Nike launched its FuelBand accelerometer. It’s the latest extension of their Nike+ ecosystem and is predicated on the conclusion (derived no doubt from all the data Nike+ has allowed them to collect) that goal-setting is the key to successful exercise campaigns.The FuelBand represents this through a single number that users can use as a measure of their progress. Its simple and elegant, but I was struck by their suggestion that people don’t...

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Google Drops The Ball

Today's reactions to earnings reports are pretty mixed, with Google being the big loser so far. I think expectations were running pretty high for GOOG to report a good quarter. So when they missed estimates by a $1, investors hit the sell button in a hurry. GOOG is down -8% so far today on a big jump in volume. We will have to see if it can recoup any of its early losses into the close.Another stock that is taking it on the chin is ISRG, which actually beat estimates by a nice amount. GE and AXP are also lower this morning. On the plus side are...

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Thursday, January 19, 2012

Channel Marketing from a Sales and Marketing Perspective

Complexity and Diversity at ScaleChannel marketing in large high tech companies is one of the most complex and diverse operational activities in all of marketing. Complexity and diversity are pervasive across: market, product, program, even organizational structure. Channel Management groups typically report to either marketing or sales. The trend today favors the sales reporting approach, especially for regions outside of the US. The in-country channel manager will either be or report to the regional head of Sales. Channel Marketing typically...

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Earnings Reports Continue To Recieve Positive Reaction

The market is higher again in early trading, as earnings reports continue to roll in and garner positive reactions for the most part. Bank of America (BAC) actually reported an earnings miss but the stock is trading 5% higher as investors shrug it off and look forward.Other stocks reacting positively to earnings reports include: FFIV, EBAY, and MS to name a few. Tonight we hear from big daddy Google (GOOG) and IBM, as well as ISRG and MSFT.In economic news, the weekly jobless claims fell by 50,000 to 352k. This is the lowest initial claims level...

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Wednesday, January 18, 2012

Is The IMF Bringing Out The Bazooka?

The euro is getting a bounce for a 2nd day today on the rumors that the IMF is looking to expand its lending capacity by $1 trillion. That's a pretty big figure, and it seems to be helping sentiment in Euroland. But I worry that folks could be getting too complacent with the sovereign debt issues.Earnings reports are starting to come out. On the plus side this morning in reaction to their earnings are GS, which is up 5%, and APH which saw a huge gap higher at the open. On the downside are a couple banks such as STT and PNC.In economic news, the...

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Tuesday, January 17, 2012

Markets Cheer Chinese GDP Growth

Global markets were higher overnight and higher this morning after China's GDP came in slightly above expectations at +8.9% in Q4. This is one of the slower readings since 2009, but I guess folks are happy it wasn't worse. There is also chatter that Chinese officials don't want it to slow more, and will be looking to take the foot off the brake that has recently been applied to cool inflation.In earnings news, Citi (C) is down 5% right now after disappointing earnings. Wells Fargo (WFC) was in-line, but the stock is higher. And Check Point Software...

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Monday, January 16, 2012

Is Pinterest Right for Your Business, or Should You 'Put a Pin' in It?

The phase, “let’s put a pin in this” means that something may be a good idea or suggestion, but that you are going to pin it to a bulletin board (really or symbolically) for further study. But since early adopters generally get the most ROI from being among the first to really understand and utilize new communications, you might not want to “stick a pin” in Pinterest, which landed among the top 10 social media sites with nearly as much traffic as...

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